"I’m looking forward to heading up the vendor strategy that will encourage suppliers to offer finance to their customers "
Covering the whole of the UK, David Cowe will oversee MAF’s vendor strategy and Supplier Partnership Programme that allows suppliers to provide finance to their customers.
Joining from Econocom UK Technology Finance where he spent 14 years as a senior account manager, David has also previously worked for Lombard and HSBC.
David said: “When I heard about the opportunity to join Midlands Asset Finance in this new and exciting role, I couldn’t wait to get started.
“I’m looking forward to heading up the vendor strategy that will encourage suppliers to offer finance to their customers and help their businesses to grow as a result.”
MAF director, Sue Chapman, added: “David’s appointment is a massive coup for us. He is hugely experienced and brings with him a wealth of knowledge.
“The Supplier Partnership Programme is greatly important to us, as it can provide businesses with the opportunity to offer finance at every point of sale–online, over the phone or in person–and I’m certain that David can take it to the next level."